Drive-to-Store activations with our Puma ambassadors


Icône de validation par la communauté

Developing awareness of the PUMA brand

Create in-store purchase preference (specialist and generalist network)

Develop the brand's influencer network in-store and on social networks

Quelques chiffres

 

Nos résultats

+ 6400

football shoes sold during the last campaign

+15%

in sales of specialists who have the drive-to-store system

Activations

  1. Recruitment via social networks and websites specializing in the football
  2. Coaching dedicated to the product, the football and sales techniques
  3. A “minute” management of performance and stocks
  4. Highlights events depending on networks and seasonality