About us
Moving from physical to digital sales, these are the challenges we are faced with today. We suggest so-called phygital solutions. This retail trend combines both the physical and virtual universe, providing a powerful accelerator of IFMG’s market growth.
The positioning and expertise of IFMG throughout the digital channels, mobility, and physical are major assets to monetize this new phygital paradigm.
Since 20 years, IFMG deploys multi-channel strategies for its clients through tailor-made solutions:
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Client Experience and In-and-Out Store Activation (maximize the contact points) -
Direct Sales (Create a relationship with the final consumer)
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Merchandising (Increase visibility)
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Audit & Mystery Visits (measuring the performance of your actions)
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Training (Training Program exclusive certifiers)
Our values
Performances
We continuously support companies in achieving their challenges.
Creativity
We build innovative solutions and we are bold to expand the fields of possibilities.
Flexibility
It is part of Impact’s DNA. We mobilize resources and put fast and qualitative solutions into practice.
Team Spirit
Our capacity to work as a team, to help each other out, to recognize each other’s values to reach a collective performance.
Responsability
We recruit collaborators with ethical values and proven skills, the defined high-performance criteria are thus shared by all.
« Nothing great in the world has been accomplished without passion. »
Friedrich Hegel
Our team of experts at your service
Jean-Dominique Castellani
IFMG Group
General Director
Retail Management & Marketing
Anne Vaquier
IFMG Group
Commercial Director
Retail & Shopper Marketing
Stéphane Fretté
IFMG Group
Development Director
Retail & Consumer Evangelist
Luc Avedissian
IFMG Group
General Secretary & Finances